Monday, October 17, 2011

Week 9 Desktop publishing

Research and post to your blog three logos that you like.
Here are some links to get you started.

http://www.designyourway.net/blog/identity-and-branding/38-good-logo-designs-from-the-first-two-months-of-2011/

http://www.instantshift.com/2011/01/17/logo-design-inspiration-50-latest-creative-designs/

Create a logo to be used in your multipage document for the unit.

Come up with some test examples or thumb nails for a logo that describes what you do. It could be you as a photographer, graphic designer, or just something describes you and what you do.

The logo needs to look professional and be just as good in black and white as in colour.
  1. A logo is the very first impression people get of your company.
  2. A logo needs longevity.
  3. A logo needs to be original.
  4. A logo should look professional.
  5. A logo should reflect the time and thought gone in to designing it.
  6. A logo is the starting point of your whole corporate image.

The design process of a professional logo designer usually consists of:
  1. The Design Brief: They conduct a questionnaire or interview with the client to get the design brief.
  2. Research: They conduct research focused on the industry itself, on its history, and on its competitors.
  3. Reference: They conduct research into logo designs that have been successful and current styles and trends that are related to the design brief.
  4. Sketching & Conceptualising: They develop the logo design concept(s) around the brief and research. They use creativity and know how to design a logo.
  5. Reflection: They take breaks throughout their design process. This lets their ideas mature and lets them get renewed enthusiasm and receive feedback.
  6. Presentation: They then choose whether to present only a select few logos to the client or a whole collection.
  7. Celebration: They then drink beer or eat chocolate or sleep or start on next logo design. Or a combination. 
A link on logo design
http://justcreativedesign.com/2008/05/22/why-logo-design-does-not-cost-5-dollars/

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